‘#SUNNYDouble’ To Give Fans Two Weeks of SunnyDynamic Action During Vegas and Dega
SunnyD Returns to Buescher’s No. 17 Ford for a two-week stand at Las Vegas and Talladega
CONCORD, N.C. (Sept. 21, 2020) – In some of the biggest news in NASCAR this week, SUNNYD – the iconic beverage brand made solely in the USA – will return to Chris Buescher’s No. 17 Ford Mustang for back-to-back race weekends as the NASCAR Cup Series rolls into Las Vegas Motor Speedway and Talladega Superspeedway. The #SUNNYDouble race weekends mark the third time in NASCAR Cup Series history that the No. 17 SUNNYD Ford will hit the track in back-to-back races. Roush Fenway Racing and SUNNYD will partner to give fans exclusive content and opportunities to win SunnyD merchandise across the Roush Fenway and SUNNYD Racing Facebook, Twitter and Instagram platform for two weeks of SUNNYDynamic action.
“I’m really looking forward to having the No. 17 SUNNYD Ford back on track for a couple weekends in a row,” said Buescher. “The SunnyD Ford is one of the coolest schemes in our sport and it’s always great to have it on the racetrack. With our top-10 finish at Bristol last weekend, we have some positive momentum going into Vegas and Talladega, and we are looking to give the SUNNYD fans something to watch.”
During #SUNNYDouble race week, fans will have the opportunity to win a variety of personized items, including, virtual signed hero cards, a virtual photo with Buescher and their very own virtual customized SUNNYD bottle. Fans will also have the chance to win spectacular SUNNYD giveaways like lanyards, t-shirts, hats, laptop stickers and more.
Along with the bright, bold, unique orange and yellow colors, the Ford will sport a pink No. 17 at Talladega Superspeedway on October 4th in honor of Breast Cancer Awareness Month.
Buescher will make his eighth start at Las Vegas on Sunday, a track where he has an average finish of 18.4. Next Sunday marks Buescher’s eleventh start at Talladega, where he has one top-10. With his eighth-place finish at Bristol Motor Speedway last weekend, the driver secured his seventh top-10 finish of the season.
Coverage for Sunday’s race at Las Vegas Motor Speedway is set for 7 p.m. EST on NBC Sports Network. Race coverage can also be heard on PRN and SiriusXM Channel 90. Next weekend’s race at Talladega Superspeedway begins at 2 p.m. EST on NBC, MRN and SiriusXM Channel 90.
About Sunny Delight Beverage Company:
The Sunny Delight Beverage Company is a division of Harvest Hill Beverage Company based in Stamford, CT. Harvest Hill is owned by private equity firm Brynwood Partners. Harvest Hill markets some of America’s most beloved beverage brands, including SUNNYD, JUICY JUICE, LITTLE HUG, and DAILY’S Cocktails. SUNNYD products are widely distributed through leading retailers in the U.S., Canada, Mexico, and the Caribbean. For complete nutrition facts, recipe and activity ideas, and other helpful information, visit SunnyD.com. For more information on Harvest Hill, please visit www.HarvestHill.com.
About Roush Fenway Racing
Roush Fenway Racing is one of the most successful teams in NASCAR history, fielding multiple teams in NASCAR Cup Series. In its 33rd season, Roush Fenway is a leader in driver development, having launched the careers for many of the top drivers in the sport. Off-track, Roush Fenway is a leader in NASCAR marketing solutions, having produced multiple award-winning Social Media, digital content and experiential marketing campaigns. Roush Fenway is co-owned by NASCAR Hall of Fame team owner Jack Roush and Fenway Sports Group, parent company of Major League Baseball’s Boston Red Sox and English Premier League’s Liverpool F.C. Visit RoushFenway.com, become a fan on Facebook and Instagram, and follow on Twitter at @roushfenway.